The second phase of OCLC’s national library advocacy project debuted last year as the “GeekTheLibrary” campaign. The campaign is cool, chic, hip, flashy, geeky, and so on. Pretty ambitious to try to coin new slang! For sure I’m not a good judge of communication campaigns, but I wish them success on this one. When it [...]
Archive for July, 2010
I Geek Information Accuracy
Posted in Advocacy, Statistics on July 14, 2010 | Leave a Comment »